What are Permalinks?
If you are a beginner WordPress user you may have heard of Permalinks, and if you haven’t heard of them you may have seen them referred to in the Settings menu on your dashboard.
What are these things? And what are they for?
So I’ll be brief. Have you ever searched for a site and thought “that’s a weird address!” when the Google search box throws up something like this:
eh? Maybe you would be expecting something like:
That would be much “prettier” and also make much more sense. If you were a user typing in a url and wanted to guess where the blog page was, or the contact page or whatever wouldn’t you just put the appropriate ending on there and assume it would be more-or-less right? Well yes of course you would.
So having a good url with a “pretty” permalink is much better for users and also for your website as it will do much better in SEO if it has a proper structure, especially if it contains keywords appropriate to possible search terms. So what’s not to like? It’s so easy to do as well, and here’s how:
Go into your dashboard and chose Settings > Permalinks – you will see a list of options. Most WordPress experts reckon that the best permalink structure to chose is “Post name” but by all means experiment with different types, or even chose your own.
Remember if you’re building your site and something unexpected or strange comes up in the url bar, this is probably where you’ll find the answer. Make it one of the first things you do after you have installed WordPress – it will then become a good habit.
For further information about Permalinks, there are plenty of good articles on the web or you can refer to the “WordPress Bible”, i.e. the WordPress codex.